In the name of ALLAH, the most beneficient, the most merciful

Strategic Management (MGT703)

Subjective, Short Questions from Past Papers

 

Subjective Questions

Question

(Mid, 2016, Fall, Marks = , Lesson No. )

PARCO is enjoying smooth sales and revenue. Its marketing manager is of the view that He / She is not in need of strategic planning during profitable market dynamics. Would you agree for such passive option? Justify. Also give three reasons why some firms do not strategic planning.

Answer: