Strategic Management (MGT603)

1. Which marketing function includes test marketing?

   1. Selling products/services
   2. Customer analysis
   3. Product/service planning
   4. Distributing

2. Which one of the following function of management includes the activities like dealer relations, customer relations, sales force management and sales promotion?

   1. Customer analysis
   2. Selling products/services
   3. Product and service planning
   4. Distribution

3. All of the following are the broad categories of External forces EXCEPT:

   1. Economic forces
   2. Natural forces
   3. Technological forces
   4. Competitive forces

4. New Corp.'s book publisher HarperCollins began producing audio books for download, such as Jeff Jarvis's "What would Google Do?". It is an example of which one of the following type of strategies?

   1. Product development
   2. Market development
   3. Market penetration
   4. Forward integration

5. Which of the following best describes this statement: "a Systematic and ethical process for gathering and analyzing information about the competition's activities and general business trends to further a business'own goals"?

   1. External assessment
   2. Industry analysis
   3. Competitive intelligence program
   4. Business ethics

6. All of the following would represent possible threats to the ABC Company EXCEPT which one of the following?

   1. Entrance of new competitors
   2. Improved buyer or supplier relationships
   3. New or revised regulations
   4. Slow industry/market growth

7. Which of the following is the first step in the controlling function of management?

   1. Take corrective actions
   2. Restrict breaks employees take
   3. Evaluate expense reports
   4. Establish performance standards

8. When an industry relies heavilyon governments contracts, which of the following is important for the firm to foresee as a part of its external audit?

   1. Economic forces
   2. Political forces
   3. Technolgical forces
   4. Competitive forces

9. All of the specified approaches could be used to determine R&D budget allocation EXCEPT:

   1. Financing as many projects as possible
   2. Using percentage-of-sales method
   3. Budgeting irrelative to competitors
   4. Deciding how many successful new products are needed

10. Long-term objectives are needed at which level(s) of the organization?

    1. Corporate level
    2. Divisional level
    3. Functional level
    4. All of the given

11. Which one of the following is/are regarded as a type of mission statement?

    1. Narrow statement
    2. Broad statement
    3. Narrow and broad statement
    4. None of the given

12. What does IFE Matrix evaluates?

    1. strengths & opportunities
    2. threats & weaknesses
    3. strengths & weaknesses
    4. strengths & threats

13. E-Commerce means:

    1. The application of engineering in trade
    2. The application of IT in trade
    3. The application of mechatronics in trade
    4. The application of aeronautics in internet

14. In IFE matrix, the total weighted score can range from 1.0 to 4.0 (low to high) with the average score being 2.5. If the total weighted score is above 2.5; it indicates that the firm is at:

    1. Strong internal position
    2. Weak internal position
    3. Strong external position
    4. Weak external position

15. Integration strategies allow a firm to gain control over all of the following EXCEPT:

    1. Distributors
    2. Investors
    3. Suppliers
    4. Competitors

16. Which of the following are Porter's generic strategies?

    1. Low price, differentiation, focus
    2. Cost leadership, differentiation, focus
    3. Price leadership, differentiation, focus
    4. Low cost, differentiation, focus differentiation

17. Vision and mission are considered a part of?

    1. Strategy evaluation
    2. Strategy implication
    3. Strategy formulation
    4. None of the given

18. HTML stands for which of the following?

    1. Hybrid text markup language
    2. Hypertext Markup Language
    3. Hyper text manufacture language
    4. Highly technical markup language

19. In marketing, who is the central focus of most of the activities?

    1. Director
    2. Supplier
    3. Customer
    4. Marketer

20. Identify the stages of strategic management process in a precise sequence.

    1. Strategy evaluation, strategy formulation & strategy implementation
    2. Strategy evaluation, strategy implementation & strategy formulation
    3. Strategy formulation, strategy implementation & strategy evaluation
    4. Strategy implementation, strategy evaluation & strategy formulation

21. Which one of the following strategy best describes "the organization focuses its effort on one particular segment and becomes well known for providing products/services within the segment"?

    1. Integration strategies
    2. Growth strategies
    3. Niche strategies
    4. None of the given

22. Which one of the following ratio can measure a firm's ability to meet maturing short-term obligations?

    1. Liquidity ratios
    2. Leverage ratio
    3. Activity ratio
    4. Profitability ratio

23. Identify the economic variable from the given list.

    1. Attitudes toward business
    2. Attitudes toward product quality
    3. Population changes by race
    4. Stock market trends

24. Which of the following questions best corresponds to the "Self-concept" component of a Mission Statement.

    1. Who are the firm's customers?
    2. Is the firm responsive to social concerns?
    3. What is the firm's distinctive competence?
    4. What are the firm's major products or services?

25. Which one of the following management function describes "Defining task and authority relationships"?

    1. Staffing
    2. Leading
    3. Organizing
    4. Planning

26. Which one of the following answers the question, "what is our business"?

    1. Vision statement
    2. Mission statement
    3. Income statement
    4. None of the given

Select a course code for Objective Questions:

ACC311 ACC501 BIF101 BIF401 BIF501 BIO101 BIO201 BIO202 BIO203 BIO204 BIO301 BIO302 BIO303 BIO401 BIO503 BNK603 BT101 BT201 BT301 BT302 BT401 BT402 BT403 BT404 BT405 BT406 BT501 BT504 BT505 BT604 CHE201 CHE301 CS001 CS101 CS201 CS202 CS204 CS301 CS302 CS304 CS311 CS401 CS402 CS403 CS408 CS501 CS502 CS504 CS506 CS508 CS601 CS602 CS604 CS605 CS607 CS609 CS610 CS614 CS707 CS710 ECO401 ECO402 ECO403 ECO404 EDU302 EDU401 EDU402 EDU501 EDU601 ENG101 ENG201 ENG301 ENG501 FIN611 FIN624 FIN625 ISL201 IT430 MCM101 MCM301 MGMT623 MGT101 MGT211 MGT301 MGT401 MGT402 MGT501 MGT502 MGT503 MGT510 MGT601 MGT603 MKT501 MKT610 MKT630 MTH101 MTH202 MTH302 MTH501 MTH601 MTH634 PAK301 PHY101 PHY301 PSY101 PSY403 PSY502 PSY512 SOC101 SOC301 SOC401 STA301 STA630 STA641 ZOO102 ZOO401 ZOO501 ZOO502 ZOO503 ZOO504 ZOO505 ZOO506 ZOO510 ZOO630

Select a course code for Subjective Questions:

ACC311 CS001 CS101 CS201 CS301 CS607 CS701 CS702 CS703 CS704 CS707 CS708 CS710 CS711 CS718 CS721 CS724 ECO401 ECO403 ENG101 ENG301 MGT703 MTH501 STA301